Retail box sticker
A sticker on the Rowan Vale Software box, next to the system requirements.
Opens the Store listing, not a direct file download
Microsoft Store QR code generator
Point a Microsoft Store QR code at your apps.microsoft.com link and shoppers scan it to install your app. The link comes from your app's 12-character Store ID, which you only need to find once.
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Scan it once from the screen before you print a batch. Keep it 2 cm or larger on paper, and leave the white margin around it.
Do more with it
Same code, more placesSave this design - colors, corners, logo and frame - and put it on any code later. Saved in this browser.
One value per line, or paste a CSV. With two columns the first is the file name and the second is the value. Every code uses the design you set up above.
Lay the code out on an A4 page with cut marks, ready for the printer or a label sheet.
Getting a Microsoft Store QR code from the right Store ID
The link behind a Microsoft Store QR code is built from one thing: your app's Store ID, a 12-character code Microsoft assigns when the app is first listed. Find that ID once, and the same link works in a QR code, an email or a badge on your site.
Below: where the Store ID lives, a few places this code earns its spot on a page or a box, and how it differs from Microsoft's own ready-made Store badge.
Finding the link behind a Windows app QR code
Every app on the Store has a direct link in the shape https://apps.microsoft.com/detail/, followed by its Store ID - for example https://apps.microsoft.com/detail/9P3FOCUSTIME for a fictional app called Bloom Timer. Find your own Store ID in Partner Center: open your app, expand Product management, then select Product identity - the same page also shows the ready-made link to copy.
Paste that link into this generator as it is; on a Windows device, the same link opens both the web listing and the Store app itself.
Putting a Microsoft Store link QR to work
Trade show flyer
Printed on a Northwind Utilities flyer, next to a second code for the demo video.
One scan, straight to the install page
Support reply footer
In a support reply, when the Ember Fest ops team points a volunteer at the check-in app to install.
No hunting through the Store's search results
Skip the Store badge - the plain link is all this needs
Microsoft also offers a ready-made Store badge for embedding on a website - a different tool for a different job. This generator just needs the plain apps.microsoft.com/detail/ link from the Product identity page.
This code can be dynamic, so the same printed sticker keeps working if the app is relisted under a new Store ID; two dynamic codes are free to try.
Sources
Checked September 2026
Microsoft can change Partner Center's menus and the Store's link format; the linked documentation has the current version.
Microsoft Store QR code questions
In Partner Center: open your app, expand Product management, then select Product identity.
No - apps.microsoft.com/detail/ and apps.microsoft.com/store/detail/ both reach the same listing; either works here.
Not from a plain link - that needs the separate ms-windows-store:// address, which only resolves on Windows and not from a camera scan.
Yes, as long as it has a Microsoft Store listing and a Store ID - both packaged and Win32 apps distributed through the Store have one.
Yes, with a dynamic code - update the link in your account, say to a new Store ID, and the printed code follows it.
Want one QR that opens a landing page?
Build a QR landing page: add links, text, images and your logo, then point one editable QR at it.
- Private by design Everything runs in your browser. Your content is never uploaded, saved, or shared.
- No account needed Open the page and start. No sign up, no limits, and nothing to install.
- Use it anywhere Download PNG, SVG, or WEBP and place your code in print or on screen.